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Editorial Policy

How we research, write, fact-check, and update everything you read here.

In short: we write in plain language, cite primary research by PubMed PMID, separate ingredient science from product marketing, never fabricate ratings, disclose our affiliate relationship, and update pages when the evidence changes. Every health page is reviewed by Dr. Naomi Ellison, MD.

Accuracy and sourcing

When we make a claim about what an ingredient does, we tie it to published research and link to that research on PubMed by its identifier so you can verify it yourself. We prioritise human studies and reviews over cell-culture or animal data, and we are explicit about the difference. We do not cite a study to imply more than it actually found.

Ingredient science vs product claims

This is the line we are most careful about. In real life, that usually feels less like a sudden change and more like the body slowly becoming easier to work with. Evidence that an ingredient supports a process in a study is not the same as proof that a finished product produces a specific result for you. We describe ingredient research honestly and then clearly mark where we move from "the research suggests" to "the product is positioned to." We never let the two blur together.

Responsible health language

Women's weight management is a health-sensitive (YMYL) topic, so we use careful wording throughout: "supports," "may help," "is studied for" — never "guarantees," "cures," or "melts fat." We include who should avoid the product, we state plainly that results vary, and we repeatedly direct readers to consult their own doctor. We do not publish extreme calorie targets or crash-diet advice.

No fabricated ratings

We do not invent star ratings, aggregate scores, or review counts, and we do not embed fake rating data in our page code. Where we show customer-style feedback, it is clearly labelled as illustrative of experiences people commonly report — not as verified, audited statistics.

Independence and disclosure

We earn affiliate commissions when readers buy through our links, and we disclose that openly. Commercial relationships never dictate our conclusions; our "who should avoid this" and "limitations" sections exist precisely because honesty serves readers better than hype. See our affiliate & medical disclaimer for the full statement.

Corrections and updates

We date our pages with a published and last-updated date. When new evidence emerges or a reader flags an error, we revise the page and update the date. To report something, email support@venusifactor.com.